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Blogging with Lesli Peterson
Have you ever wondered what it takes to become a high-performance blogger... making a healthy 6- or 7- figure income online, year after year?
You're in the right place.
I teach people how to grow their blog consistently and with a plan, so they can increase their impact and their income.
My unique approach allows bloggers to bid farewell to a dependency on other platforms by building powerful, independent digital footprints.
With a focus on simple, actionable steps (as well as tough-love coaching principles) I help bloggers turn their modest blogs into thriving online enterprises.
In my 5x weekly podcast we talk about SEO and email marketing on the regular. But that's not all!
We also discuss tactical strategies about how to blog, affiliate marketing, blog writing tips, blogging tips, blogging mistakes, newsletters, editorial calendars, increasing ad revenue, digital products, building backlinks, and so much more!
Blogging with Lesli Peterson
Know Your Worth (TBEX Eau Claire Recap Mini-Series)
Today we’re talking about 3 considerations you need to know as you consider your worth, especially as you work with brands.
It’s the third podcast in a series where I am sharing the lessons that hit home for me at the most recent TBEX event – but these take-aways bring value to ALL niches.
There are THREE things I want you to consider as you contemplate (and hold your ground on) your worth.
The first is your SPECIAL SAUCE. What skills do you excel at? How can you use those to benefit the brand? And how do you differentiate yourself among others with the same skill?
The second is STATS. I don’t mean your pageviews and household income. I mean, gather and share the STATS that matter to the brands you want to work with. What KPIs are important to them? Marketing dollars, PPC value, click thrus to their site… plus dollar spend and affinity, if applicable.
The final consideration is SAYONARA. You have to be able to say goodbye – to walk away from brand proposals that don’t serve you or acknowledge the value you bring.
Mentioned in this episode: https://www.quantcast.com/products/measure-audience-insights/
Grab ALL the freebies I mention on the podcast PLUS so much more. All FREE! Grab it all here.
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